Updated 2026-10-13
The same duration can involve very different work. Compare the creative scope, shots, languages and revisions.
Creative work and script
Working from an approved script differs from developing a brand story or interview narrative from scratch. Check whether research, scripting, storyboards and approval stages are included.
Images and consistency
Maintaining a product, person or setting across shots involves verification, rework and human refinement. Assess the achievable full narrative and quality limits, beyond an attractive single image.
Duration and shots
One minute is not a standard specification. Shot count, action, source quality and language versions affect the work. Compare duration, formats, captions and usage scope rather than only a cost per second.
Language and delivery versions
Agree voice work, captions, human review and aspect-ratio adaptation separately. Specify who translates, who verifies names and terminology and how each delivered file is used.
Revisions and rights
Approve the direction before consolidated feedback. Check rounds, scope, asset and music licences and how additions are quoted. Yingnara’s pilot plans include two consolidated rounds within scope; our corrections do not use your rounds.
Use this guide to prepare a conversation. It does not replace a project quote, rights review or agreement. Bring your purpose, approximate material quantity and timing to discuss a suitable plan.
